Email Hosting Audit:
There is nothing worse than receiving an email from James333@yahoo.com who wants to do business with you. When you reply to customer inquiries and clients, you should have a custom domain that shows you are part of a real business and offer legitimate services. People may use the email address to go to your website, but overall, it sends the right impression when you are able to reply with a professional business email. Your brand name is reflected in the communications that you send to customers. If you plan on sending any type of promotions, then you want to avoid the spam filter and create a professional business email address where your brand will be recognized.
Initial Baseline Assessment – Today’s Date: ________________
Current business email address: __________________________________________________
Do you have a G Suite Account: __________________________________________________
Check all that apply to your business today – meaning, these exist or are valid today.
- Your email address is at your domain.com (not gmail, hotmail, yahoo, aol, etc)
- Your email hosting server is separate from your website server (when your website goes down, your email does not) – Managed via MX/A Records.